If you watch any amount of American television lately, you’ve probably caught one of Burger King’s new ads featuring the over-sized plastic-headed King appearing in unsettling places, such as next to the customer in bed or just outside their window.
MSN’s Slate has an article up explaining the return of the Burger King as part of the company’s edgier marketing campaign that’s included recent hits like the Subservient Chicken web site.
Long live the king!